JUVÉDERM Day, AbbVie's annual promotional event for its filler portfolio, returns to the U.S. on August 19. The campaign includes BOGO (buy-one-get-one) gift card offerings and tiered discounts across the JUVÉDERM line—including JUVÉDERM Ultra, Ultra Plus, Voluma, and the newer SKINVIVE (recently FDA-cleared for neck lines).
Injectables
JUVÉDERM Day Returns August 19—Promo Details
AbbVie relaunches its annual promotional event with BOGO gift cards and discounts.
1-YEAR MOVE
ABBV
▲11.6%
| Ticker | Company | 1-year change |
|---|---|---|
| ABBV | AbbVie (Allergan Aesthetics) | +11.6% |
BOGO gift cards drive patient acquisition and repeat booking through Q3.
For practices, the timing aligns with late-summer patient demand and the back-to-school aesthetic refresh cycle. The gift-card mechanic encourages patient acquisition and repeat booking; a patient purchasing one syringe receives a second-syringe gift card, effectively lowering per-unit acquisition cost and driving volume through Q3. Practices should coordinate inventory and staffing in advance, as promotional events historically spike appointment requests.
Source: original report ↗
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